Microsoft Dynamics 365 for Marketing - Track website online behavior

Hi Everyone,

I am going to share some view on the Microsoft Dynamics 365 for Marketing - Track Online Behavior of the users.

Assume your website is integrated with Dynamics 365 for Marketing and you want to track online behavior of the individual visitors.

 Dynamics 365 enables this feature via java script code and you need to insert the code on each page of the website.

This code embed usually done by Dynamics 365 Administrator via CMS System.


Visitors will remain anonymous until they register by using a Dynamics 365 landing page, at which time Dynamics 365 will be able to link both new and historic browsing records to an actual contact in the system.​
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Each JavaScript that you generate with Dynamics 365 includes a unique ID, which the system uses to group all visits to pages that have that script on them.


Dynamics 365 considers all visits to a matching ID to be part of the same website. Many organizations will use just one JavaScript, but you could choose to generate several different ones if you prefer to organize various sites, or parts of sites, independently of the others.​


Go to Marketing > Internet Marketing > Websites to view and update the JavaScript for the websites you want to track.


To generate new JavaScript, click + New and fill out the necessary information.


General tab: Specify a name. Enter the URL for the website you plan to track.


Timeout and status will auto populate, update them as needed. Use the description field as needed.


Once you save, the JavaScript code will auto generate. Copy and paste this code on the website pages you want to track.


Timeline: Change the dates to display the online behavior for a specific period of time.

I hope this helps.

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